Meerkat Movies Breaks its Record with Over 11 Million Code Redemptions as Temperatures Soar in London
While Brits are well-known to bask in the sun any chance they get, it seems the extended heatwave has lost its charm as more and more people flock to the relief of an air-conditioned cinema.
With UK temperatures reaching a scorching 33°C during the week 23rd July, Meerkat Movies broke its record, driving over 320,000 cinemagoers using 2-for-1 cinema tickets.
Meerkat Movies has now exceeded a total of 11 million code redemptions in the three years since launch, helping the UK save over £82 million* on cinema tickets.
[*Average cinema ticket price in 2017 = £7.49]