Aaron Ames Appointed COO As Co-Founder Steven DeNure Announces Departure as DHX MEDIA Announce Executive Appointments
Aaron Ames Appointed Chief Operating Officer
Josh Scherba Appointed President
Anne Loi Appointed Chief Commercial Officer
Co-Founder Steven DeNure Announces Departure
DHX Media (or the “Company”) (TSX: DHX.A, DHX.B; NASDAQ: DHXM), a leading global children’s content and brands company, today announced that Aaron Ames has been appointed to the position of Chief Operating Officer (COO), Josh Scherba has been promoted to President, and Anne Loi has been promoted to the newly created role of Chief Commercial Officer (CCO). DHX Media co-founder, Steven DeNure, will be transitioning out of his role as President and COO within the next month.
In his role as COO, Mr. Ames will be responsible for the Company’s overall operations, and will oversee its broadcast channels, DHX Television, and its licensing agency, CPLG. As President, Mr. Scherba will oversee the Company’s content business, including development, production and distribution, as well as its YouTube-based kids’ network, WildBrain. As CCO, Ms. Loi will oversee key external partnerships, content production and financing, and business analytics.
“We have added operational depth to our senior team with the appointment of Aaron, and aligned key content and distribution responsibilities under Josh and Anne to leverage and focus their strengths,” said Michael Donovan, Executive Chair and CEO of DHX Media. “Aaron has a long history with DHX Media, having served for a period as Chief Integration Officer, following our acquisition of Cookie Jar Entertainment, where he was CFO.
His proficiency and discipline in operational and finance matters have become evident through his subsequent work with us on many projects as a consultant.
These skills are the ideal complements to Josh and Anne’s deep experience and expertise in our content business. I look forward to working with all three, along with the rest of the senior management team, as we embark on the next chapter in DHX Media’s story.”
“These changes are part of our succession plan,” said Mr. DeNure. “I have been working with Josh and Anne for the past 18 years, and I know they will excel in these well-deserved new roles. Aaron is a great and familiar addition to the DHX Media team.”
Mr. Donovan added “After an exceptional 35-year career, Steven has decided that it’s time to enjoy his successes. We are grateful for his contribution to DHX Media and we wish him well in the future.”
About Aaron Ames
Aaron Ames, Chief Operating Officer of DHX Media, has had a long career in management roles for public and private companies. He was Chief Integration Officer for DHX Media following the Company’s acquisition of Cookie Jar Entertainment, where he was Chief Financial Officer. A Certified Professional Accountant (Ontario & Ohio) and specialist in business improvement, M&A integration and synergies, Aaron subsequently assisted DHX Media as a consultant on numerous projects, including the integration of various corporate acquisitions. Prior to his appointment as Chief Operating Officer for DHX Media, he held senior roles with Atlas Cold Storage (TSX: FZR), Centenario Copper (TSX: CCT), Coretec (TSX: CYY) and TSC Stores LP. Aaron graduated from Case Western Reserve University in 1993 with a Master's of Accountancy and worked for Ernst & Young in Cleveland and Toronto until 2001.
About Josh Scherba, President
Josh Scherba, President, oversees the talented teams at DHX Media who are responsible for creating winning kids’ and family content and placing it on screens globally. Mr. Scherba has been with the company since its founding in 2006, coming over with DECODE Entertainment when it merged with Halifax Film to form DHX Media. Since that time, Mr. Scherba’s passion for kids’ and family content has been key to driving the growth of DHX Media’s business into a leading international producer and supplier of television programming. As President, Mr Scherba leads the creative and business teams behind the development and production of series, as well as content distribution sales. He also oversees DHX Media’s leading YouTube-based kids’ network, WildBrain.
About Anne Loi, Chief Commercial Officer
Anne Loi, Chief Commercial Officer, works closely with senior management and the Company’s talented content teams to help drive DHX Media’s leading slate of kids’ and family shows. She oversees content production and financing, key external partnerships, and business analytics. Ms. Loi has been a core member of DHX Media’s leadership team since the Company’s founding in 2006, coming over with DECODE Entertainment when it merged with Halifax Film to form DHX Media. Prior to joining DHX Media, Ms. Loi was Vice President of Financial Strategy at Extend Media and before that, she held various management positions at IMG Group (now Lavalife), Proctor & Gamble and Deloitte. Ms. Loi holds a Bachelor of Arts degree from Western University and an MBA from the Rotman School of Management.