Disney·Pixar’s CARS 3 Takes Pole Position At Formula One British Grand Prix as Franchise star Owen Wilson starts the Event
HOLLYWOOD STAR OWEN WILSON STARTS LEGENDARY BRITISH RACING EVENT AND TAKES PART IN THRILLING CIRCUIT OF THE WORLD-FAMOUS RACE TRACK
FORMULA 1 WELCOMES CARS 3 IN SILVERSTONE PIT-LANE IN UNPRECEDENTED EXCLUSIVE TEAM GARAGE
FELLOW CARS 3 STAR LEWIS HAMILTON WINS RECORD-EQUALING FIFTH BRITISH GRAND PRIX
As DISNEY•PIXAR’s Cars 3 sped into UK cinemas this weekend the star, and voice of the legendary Lightning McQueen, Owen Wilson attended today’s Formula 1 British Grand Prix along with the film’s director Brian Fee and producer Kevin Reher. Wilson also felt the thrill of the Silverstone circuit on board the F1 Experience two-seater car around the world-famous race track and took part in the start of the race.
Wilson was in attendance to celebrate a specially created Cars 3 garage housing two special guests in the pit lane – the life size models of the film’s lead characters – Lightning McQueen and Jackson Storm - complete with their own special pit crew. The event marks the release of the film in the UK which has taken an estimated £2.65M in it’s opening weekend.
World Champion Lewis Hamilton, who won today’s race at Silverstone – his record-equalling fifth British Grand Prix - makes his return to the “Cars” universe to voice “Hamilton”, a fully loaded, built-in voice command assistant in the new film.
The Formula One British Grand Prix has taken place at Silverstone in Northamptonshire since 1948 and is one of the oldest and most anticipated racing events in the world.
Sean Bratches, Managing Director, Commercial Operations at Formula 1® said "We're thrilled to be collaborating with Disney and the blockbuster Cars franchise. After seeing the incredibly authentic race scenes in Cars 3, we knew that F1 British Grand Prix was the only place to launch the film in the UK and we're sure it will delight our growing family audience for F1."
Lee Jury, co-head of the Walt Disney Studios UK commented "We are so thrilled to be partnering with F1, what better way to celebrate the release of Cars 3 than to welcome the legendary Lightning McQueen and his new arch rival, Jackson Storm, to Silverstone in this unprecedented activation at the Formula 1 Rolex® British Grand Prix. Fans are in for a treat."
ABOUT CARS 3
Owen Wilson returns to the big screen as the voice of the legendary racecar Lightning McQueen in the all-new “Cars 3,” a blazing-fast adventure that finds McQueen feeling blindsided by a new generation of hi-tech racers, including newcomer Jackson Storm – voiced by critically praised actor Armie Hammer – who intends to push the renowned champion out of his own sport. To get back in the game, he will need the help of an eager young race technician, Cruz Ramirez, with her own plan to win, plus inspiration from the late Fabulous Hudson Hornet and a few unexpected turns. Proving that #95 isn’t through yet will test the heart of a champion on Piston Cup Racing’s biggest stage!
“Cars 3” is directed by Brian Fee (storyboard artist “Cars,” “Cars 2“) and produced by Kevin Reher (“A Bug’s Life,” “La Luna” short).
CARS 3 IS IN UK CINEMAS NOW